Logo Design Inspiration

If you’ve seen some dust settling here and there on the site lately, it’s because I’ve been working on some major updates! This week, I’ve been focusing on my logo design portfolio, and I thought it’d be great time to share another round of logo design inspiration with you. Getting ready to embark on your own design adventure? Consider these logo design themes, and when you’re ready to get started give me a shout.

Hand Painted Logo Design

Logo Design Inspiration - Hand painted logo for Andrea Hanson Coaching by Hearts and Laserbeams

Truly hand painted logo design, with no clip art involved, ensures that you will without a doubt have a completely original design. It adds a little softness to your brand, a little bit of heart.

Logo Design Inspiration - Hand Painted Heart Logo by Hearts and Laserbeams

Speaking of a little bit of heart, this hand painted logo design I created for San Diego photographer Natalie Chiles is still one of my faves to this day. The gradient of colors added to the handpainted watercolor heart make my own heart sing.

Logo Design Inspiration - Hand Painted Blog Logo for Beloved Atmosphere by Hearts and Laserbeams

Just because you’re considering a heart logo (I’m fairly partial to my own) doesn’t mean it has to look standard. This hand painted heart incorporates a globe theme for Amy Askin’s Beloved Atmosphere family travel blog.

Logo Design Inspiration - Hand Painted logo for The Tenth Sign by Hearts and Laserbeams

How many times should your designer paint the icon of your hand painted logo? Twenty times should do the trick. That’s how many I painted with some acrylic paint and my favorite thick paintbrush before getting this logo for The Tenth Sign just right. My favorite part is that one of the little tiny bits of paint acts as a perfect dot over the i.

Hand Drawn Logo Design

Branding and Logos Gallery by Hearts and Laserbeams

This is one of my favorite samples from my logo design portfolio. I did it ages ago – my client Adriana from Anarchy in the Garden wanted to marry the design aesthetics of a great Sailor Jerry tattoo and Hello Kitty, and I think we nailed it pretty well.

Logo Design Inspiration - Hand Drawn Hands Logo for Academy of Handmade by Hearts and Laserbeams

Confession time – I am not great at drawing hands. But when the Academy of Handmade Artists and Supporters asked for hands in their logo design project, I made a point to practice. A lot.

Logo Design Inspiration - Hand Drawn logo for Chocolate and Steel by Hearts and Laserbeams

Super cute little plants complement this simple hand drawn font for Chocolate and Steel nicely…

Hand Drawn Logo Design Inspiration by Hearts and Laserbeams

Don’t be afraid to use your hand drawn logo as a watermark type element on photos – the real world elements peeking through the negative space in your logo will look so cool!

Logo Design Inspiration Radmegan Logo by Hearts and Laserbeams

Megan Anderson of Radmegan and I had so much fun coming up with the concepts for this logo design project, and actually producing the final artwork was just as awesome. There’s so many cool things she can do with these graphics!

Logo Design Inspiration - Simple Handwritten Style for June Plum by Hearts and Laserbeams

Elan from June Plum had me rework her logo design after it went south in the hands of another designer. We created a logo design package with a cute, appealing hand drawn feel that could be adjusted for her younger and older audiences.

Clever Icons in Logo Design

Logo Design Inspiration by Hearts and Laserbeams

Jeanette from Sweet Perversion wanted something clean and modern, but with a kick. So we added booze.

Angela Daniels Logo Design Inspiration by Hearts and Laserbeams

And Angela Daniels just wanted something a little nerdy. Pocket protectors for everyone!

Logo Design Inspiration - Clever Fashion Logo Design for The Wardrobe Code by Hearts and Laserbeams

This is another one of my all time logo design faves – my friend Nicole Longstreath (formerly of The Wardrobe Code) wanted something clean and iconic… When I discovered her old barcode-based logo scanned to an iPhone cover when I used my phone’s barcode scanner, inspiration struck for an ever-changing interactive logo. The idea behind this was to release a physical printed book or other product that would use a barcode, and update the logo to be that barcode. Then over time, as different products came out, you could update the logo to whatever product you wanted to secretly feature…

Added design bonus – dig the way the hanger shape suggests a woman looking over her shoulder.

Logo Design Inspiration - Clever Icon for Five Golden Apples by Hearts and Laserbeams

This logo for Five Golden Apples really came together when I was trying to balance it out – the apple and the stem just weren’t jiving for me… I added the leaf and boom. The logo felt balanced, and it created a 5 shape that was absolutely perfect for the handmade soap brand.

Clean, Simple Logo Design

Logo Design Inspiration Travel Blog Logo for Atlanta with Kid by Hearts and Laserbeams

The Atlanta with Kid travel blog needed a fresh new logo design and branding elements to go with their website redesign, and we came up with something that incorporated the quintessential Georgia peach and a custom drawn map of the area. Happy side effect – when using that map as the website’s background, all roads lead to Atlanta with Kid.

Logo Design Inspiration - Simple Iconic Fitness Logo for Jesika Fleming by Hearts and Laserbeams

This logo design for Jesika Fleming is super clean, super simple, and super clear as to what her fitness business is all about.

Logo Design Inspiration - Organic Natural Logo for Miracles for Mommy by Hearts and Laserbeams

Gena from Miracles for Mommy needed a logo design that would convey natural, organic foods – but she also wanted branding elements that could change colors with her different cookie flavors.

Logo Design Inspiration - Simple Classy Type for Bright Motorcars by Hearts and Laserbeams

Rodger Bright from Bright Motorcars needed a logo design that was super clean, super classy, and super minimal.

Logo Design Inspiration - Simple and Iconic Wendy Nielsen Logo by Hearts and Laserbeams

Wendy Nielsen, in contrast, wanted something clean and iconic but with a sense of fun to it. I’m a huge fan of this color palette.

Logo Design Inspiration - Retro / Vintage flair Word of Mouth Media by Hearts and Laserbeams

Your logo design can be clean and iconic while still having a retro or vintage flair – check out this design package we worked up for Word of Mouth Media.

Ready to start your own logo design project?

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Freelance Illustrator Steph Calvert โ€ข Steph Calvert Art | https://stephcalvertart.com

Freelance illustrator Steph Calvert is an award-winning artist with 24 years of experience working as a creative professional. She is based in McDonough, Georgia, just south of Atlanta.

Steph Calvert has expertise as aย childrenโ€™s book illustrator. She is an expertย surface pattern designerย forย art licensingย and createsย line drawingsย for publishing and product design. Steph has years of additional expertise as aย mural artist, creatingย original art, andย logo designย for small businesses. She is currently querying literary agents with her first author/illustrator book projects.

National SCBWI Conference, 2023
Illustration Summer Camp โ€“ The Highlights Foundation, 2021
Make Art That Sells, 2017
BFA in Computer Art โ€“ SCAD, 1999


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