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The holiday season is the biggest money maker for most craft artists. Now is the time to start thinking about all the things you’ve been meaning to do to get your business ready for the next level. We’ve orchestrated a day to get things done that will polish established businesses and prepare recent start ups! The cost is extremely budget friendly and photography alone is typically more than the price of this workshop.
EVENT DETAILS:
- Head shots by portrait photographerย Jonathan Ventura of Anon-y-Mouse
- Product photography (you will be limited on item size) withRainbeau Tharpย andย Thamer Bajjali
- Learn wholesale best practices fromย Katie Hunt of Tradeshow Bootcamp
- Display and Merchandising Tips withย CJ Sandgren, stylist, designer and award-winning lead Visual Merchant for West Elm
- Lunchtime panel with the people who curate your products for shows and stores, includingย Delilah Snell ofย Patchwork Show/Craftcation
- Resource packet that include tip sheets from experts on how to tighten up your business
- Light breakfast and lunch
- Happy hour networking with cocktails!
PLUS! BUSINESS GRANTS WILL BE RAFFLED TO MEMBERS ONLY THAT DAY.
These include:
Visual Branding Brainstorm fromย Hearts & Laserbeams
Acclaimed graphic designer and Academy of Handmade member Steph Calvert will work one-on-one with you to create or refine your brand’s look. Deliverables include:
-30 minute brand discussion via phone, including colors, customers and creative
-Brand “mood board” (PDF) with visuals to refer to when making visual branding decisions
-Rough sketches of logo ideas (PDF)
$100 value
Media Plan fromย Right Brain PR
Co-founder and PR expert Sharon Fain will provide you with a media plan for 3-6 months. Includes:
-Discussion of business goals
-6 pitch ideas and calendar
-Suggested media outlets
-DIY PR instructions outlining how to go about pitching to media
$300 valueย
COST:
Earlybird non-member (paid by/on September 1) $250
Non-member (after September 1) $275
Member $225 (it totally pays to be a member!)
Classes only/ no photography (includesย lunch, the lunchtime panel and the cocktail hour)ย ย $100
BUY TICKETS:ย Full Dayย /ย Classes Onlyย